Use This Decision to Get Your Tires Right This Winter

It’s time. The winter slip and slide. And since you can’t sit winter out curled up by the fireplacesipping “hotcocoa” you’re just going to have to get your tires right.

Once you’ve driven on winterlanding tires, you won’t feel the need to stayclose to home and you won’t go back to an all-season tire in the winter ever again. Tire Rack calls it the “Ah-Ha Moment.” It’s feeling the traction and control, the confidence. The difference.

We’ll let Tire Rack and these pucks tell the story.

Known for revolutionizing tire buying since 1979, their Tire Decision Guide first takes Tire Rack’s decades of tire experience, first-hand testing of hundreds of tires in all weather conditions, and a deep understanding of what makes winter tires do what they do. Then combines it all with “big data” — feedback they’ve collected based on billions of user-driven miles — and drills down to one top tire recommendation personalized just for you with up to two additional options for consideration.

Behind the scenes, there’s a lot of programming and algorithms to drive the results, but up front it’s a few questions you’ll answer about your vehicle and how/where you drive it. Easy. Exact. Done.


Additionally, you can browse through Tire Rack’s consumer reviews to see what drivers just like you have to say about their tires. These unbiased reviews help to further validate your Decision Guide results.

About now you’re thinking what these dedicated winter tires will cost you. Consider this. Over the course of six years of vehicle ownership, you’ll likely need to replace your tires after year three. That’s two sets of tires in six years. Tire Rack recommends that drivers who will need the added traction from winter tires for some of the year purchase them the first year. Your three-season tires are in storage while your winter tires are on the road. The expense is the same. And you’re driving on tires optimized for the season you’re in. Here’s how this plays out:


Think about a Winter Tire & Wheel Package to make the install/un-install every winter/spring easier. Your winter tires are mounted on their own set of wheels that you can bolt on yourself. They’re ready when you are and you’re not waiting in line with everyone else the day before Thanksgiving to get your winter tires installed.

Drivers who want to know more can watch Tire Rack’s test results videos and read the full test reports. In this report, for example, the Tire Rack test team hit the local hockey rink once again to experience the glare ice traction of Studless Ice & Snow tires for winter and to learn which tire is best when winter weather is at its worst.

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